National Nonprofit Petco Love Invests in Animal Friends of the Valleys



Contact:             Beth Soltysiak, Animal Friends of the Valleys,
(951) 674-0618,
Petco Love,


­National Nonprofit Petco Love Invests in Animal Friends of the Valleys To
Save and Improve the Lives of Pets in Southern California Cities 

$500,000 grant


Wildomar, CA (February 15, 2023) – Animal Friends of the Valleys is set to receive a $500,000 grant investment from national nonprofit Petco Love in support of their lifesaving work for animals in Southern California cities.


Petco Love is a national nonprofit leading change for pets by harnessing the power of love to make communities and pet families closer, stronger, and healthier. Since its founding in 1999, Petco Love has invested $330 million in adoption and other lifesaving efforts. Petco Love also helps find loving homes for pets in partnership with Petco and more than 4,000 organizations — like AFV — across North America, with 6.5 million pets adopted and counting.


“Our investment in Animal Friends of the Valleys is part of more than $15M in investments recently announced by Petco Love to power local organizations across the country as part of our commitment to create a future in which no pet is unnecessarily euthanized,” said Susanne Kogut, president of Petco Love. “Our local investments are only part of our strategy to empower animal lovers to drive lifesaving change right alongside us. We also launched Petco Love Lost, a national lost and found database that uses pet facial recognition technology to simplify the search for lost pets.”


“This generous grant from Petco Love towards our new low cost spay/neuter clinic will allow AFV to continue our mission of saving lives by reducing pet overpopulation,” said Mo Middleton, Executive Director of AFV.

AFV has broken ground on the new clinic which will serve shelter and community pets. We are encouraging support from all avenues, corporate, and local businesses along with thoughtful animal lovers. Please get in contact with Beth Soltysiak, Director of Development, by emailing or calling (951) 676-0618 x 218.


Animal Friends of the Valleys is a nonprofit organization dedicated to promoting humane care of animals through education and proactive animal service programs serving the cities of Lake Elsinore, Canyon Lake, Wildomar, Menifee, Murrieta, and Temecula and surrounding rural county areas since 1987.  Animal Friends of the Valleys is continually recognized as a leading charitable organization and was awarded non-profit of the year in the state of California in 2021.


For more information about Animal Friends of the Valleys, visit Learn more about Petco Love here:




About Animal Friends of the Valleys


AFV’s vision is to be recognized as the leading shelter by providing a safe haven for all animals, while becoming a full-service animal care facility that offers quality and affordable care. Through community education and involvement, AFV will reach our vision to end pet over population and find a loving and forever home for all adoptable pets in our shelter.


About Petco Love

Petco Love is a life-changing nonprofit organization that makes communities and pet families closer, stronger, and healthier. Since our founding in 1999 as the Petco Foundation, we’ve empowered animal welfare organizations by investing $330 million in adoption and other lifesaving efforts. We’ve helped find loving homes for more than 6.5 million pets in partnership with Petco and organizations nationwide.

Our love for pets drives us to lead with innovation, creating tools animal lovers need to reunite lost pets, and lead with passion, inspiring and mobilizing communities and our more than 4,000 animal welfare partners to drive lifesaving change alongside us.  Join us. Visit or follow on FacebookInstagramTwitter, and LinkedIn to be part of the lifesaving work we lead every day.



AFV has many programs that depend on donations from our supporters. From remembering the animals in your will to sponsoring our “Shelter Shuttle”, we have an easy way for everyone to help the animals.

Make a Donation
Make a donation to the shelter by mailing a check or money order to AFV, 33751 Mission Trail, Wildomar, CA 92595. Or, donate through PayPal. We will gladly send a gift acknowledgement to anyone you designate.

Wills, Bequests, and Planned Giving
Make a lasting gift to help the homeless animals. Remember AFV in your will, trust, or financial and insurance plans.

Corporate Sponsorship
Your company can sponsor AFV in many ways. Sponsor a fundraising event, advertise your logo on our “Shelter Shuttle” van for $500 per year, and have your business cards and flyers included in every adoption packet.

The shelter goes through a tremendous amount of supplies for the animals every day.
At this time, we especially need the following:

Iams or Pedigree canned dog and cat food
Laundry soap
Dish soap

Thank you!



AFV discontinues monthly Shot Clinic

There will be no more monthly vaccination clinics held at the city park in Lake Elsinore. With the opening of AFV’s Spay/Neuter & Vaccination clinic, the attendance at the monthly shot clinic has drastically declined. It was decided to no longer offer this service monthly. If you need shots, please come to our clinic M-F 10-1.